‘First impressions count’, as the saying goes, and Aceitunas Torrent takes great care about its image and that of its products – and not just at the first impression! Our company has been involved over recent years in a steady process of updating its corporate image and that of all its brands, including the flagship […]
Did you know that our black olives are not black when they’re picked from the tree? Yes, that’s right! Contrary to popular belief, the best time to harvest black olives is when they’re perfectly ripe but still green, normally between September and October in the northern hemisphere. Green table olives are treated with lye to […]
With this innovation award for its new product ranges, Oliva Clan and The Coolives, the company gains further recognition as one of the most innovative agro-food companies in Spain. The fourth edition of the Observatory of Innovation in Mass Consumption in Spain was launched two weeks ago in Madrid by the Institut Cerdà, with the […]
Ever tried eating an olive picked straight off the tree? Lots of people have, and we can imagine the look on your face when you find it tastes very different to what you expected. To make table olives fit for consumption, they have to go through different production processes to get rid of the natural […]
Consumer trends are evolving day by day, and recently there have been sweeping changes in people’s habits. Food is no exception to these changes: nowadays, we have less time to cook and we’ve lost a lot of the culinary skills our parents and grandparents had. This has impacted greatly on what food we consume and […]
